cm 203 - week 3 - learn a skill assignment | Race And Ethnicity In The United States Census | Television Advertisement

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1) Submit: Define what demographics and psychographics are: Demographics are known as a statistical study of populations. It consists of the size, structure and distribution of these populations, along with changes in response to birth, migration, ageing and death. Demographics are known to be personal characterizes used to collect and evaluate data on people within the given population. Some demographic factors include age, gender, martial status, race, education, income and occupation. Psychog
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  1) Submit: Define what demographics and psychographics are: Demographics are known as a statistical study of populations. It consists of the size, structure and distribution of these populations, along with changes in response to birth, migration, ageing and death. Demographics are known to be personal characterizes used to collect and evaluate data on people within the given population. Some demographic factors include age, gender, martial status, race, education, income and occupation. Psychographics is known as the study and classification of people according to their attitudes, aspirations, and other psychological criteria, especially in market research. The collected information can be contrasted with demographic variables, behavioral variables,and organizational demographics variables. ore than often psychographics are confusedwith demographics. 2) Submit:   What is your zip code? What is the name associated with that zip code? (Ie West !hester #roo$%yn etc) & 'ist at %east  of the indicators (income race etc): y zip code is !! !# and the name associated with my zip code is $rooklyn %&ensington'. (ive indicators within my zip code are) ã The most populated race*ethnicity is +hite followed by sian ã The highest income range within a household is - /& followed by !001!/0&  ã The highest household composition is known as 2other, no children3 followed by 2married, w*children3 ã The highest population by age within my zip code is !145 and the lowest  population is //165 ã y zip code consists of more 7ot 8ispanic*9atino than those that are 8ispanic*9atino ) Submit:   State the te%e*ision show you watched and what networ$ it appeared on: The television show I watched is called :9aw and ;rder) S<=> and the network it appeared on is Ion Television. +) Submit:   #ased on your ana%ysis of the show which inc%udes paying attention to the sub,ect of the show actors and ad*ertisements what is the demographic and psychographic profi%e the networ$ is going for? Do these fo%%ow what the networ$ demo and psychographics were from the -uestion abo*e? The demographic and psychographic profile Ion Television is going for is taking situations with our society and including it to a story line. Their viewers demographic include 50? men and 60? women. In terms of demographic profile, I believe the network is working to grab the attention of adults older than !#.  few shows on Ion television include $lue $loods, 9aw and ;rder, @riminal inds, and Saving 8ope. They are constant series and contain elements not for a younger group. The psychographic  profile the network is going for is to have its audience connect their society to the show. dults tend to watch the shows on Ion television when it reflects what they see around them or if they can relate. $ased on the definitions above, I believe the network demo and psychographics go hand in hand.  ) Submit:   Se%ect three of the commercia%s *iewed during the show Indicate what demographic and psychographic profi%e you thin$ they are going for Does this sti%% match watch the .etwor$s demo and psychos? Three of the commercials viewed during the show are shley 8ome Store, 9umbar 9iAuidators and Trivago. The demographic and psychographic profile they are going for are adults !# years or old. These commercials are shown on Ion television because of the audience whom are watching. It is older individuals that are home repairing, and also traveling. I believe it still matches the network demo and psychos. /) Submit:   0ut these three commercia%s on a ouube 0%ay%ist and send me a %in$ in the Insert e3t portion of the assignment If you cannot find the e3act commercia% you *iewed that4s fine 5s %ong as you find ones simi%ar so I can chec$ your ana%ysis that you understand the demos and psycho4s as you *iew I could not find the eBact commercial I saw during the show so I tried my best to find onethat was advertising something similar. https)**www.youtube.com*watchCv!t9z;SEr#E0FindeB!FlistP9oAGIAw4GeH81 p!<!ibAd=7TkHp0s9y
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